Netizens talk about K-Pop idols’ global influence on luxury brands

There are more and more ambassadors of luxury brands in Korea

Gucci – Kai, IU, Shin Min Ah, Lee Jung Jae (global), Hanni

LOEWE – NMIXX (global)

Chanel – G-Dragon, Kim Go Eun, Jennie (global), Lee Sung Kyung, Gong Yoo, Park Seo Joon

Louis Vuitton – BTS, Jung Ho Yeon (global), Taeyeon

Dior – Jisoo, Sehun (global), Kim Yuna, Nam Joo Hyuk, Cha Eunwoo, Suzy

Saint Laurent – Rosé (global), Wi Ha Joon, Kai (Saint Laurent Beauty)

Givenchy – Aespa

Miu Miu – Jang Wonyoung, Yoona, Lee Yoomi (global)

Burberry – Jun Ji Hyun (global)

Prada – Song Kang, Jeon Somi Jaehyun (global)

Cartier – Jisoo (global), Song Kang

Moncler – Hwang Min Hyun (global)

Ferragamo – Seulgi (global)

Tod’s – Joy (global)

Chopard – Aespa

Chaumet – Cha Eunwoo

Fred – Jang Wonyoung

Piaget – Gong Hyo Jin

Omega – Hyun Bin (global)

Fendi – Song Hye Kyo

Tiffany & Co – Rosé (global)

Celine – Lisa (global)

Bvlgari – Lisa (global)

[+36, -25]

1. [+118, -9] They are all ambassadors in Korea so there are a lot of ambassadors, but there are few global ambassadors, right? GD, BLACKPINK, Kai are the only ones who have been global ambassadors for a long time

2. [+90, -14] The only ones with global influence are BLACKPINK, Kai, GD

3. [+48, -7] BLACKPINK’s global influence is daebak

4. [+44, -17] Until 2018, GD, Kai, Jennie, the three of them seem to have the strongest influence

5. [+16, -0] It’s amazing that NMIXX is a global ambassador…

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Wonyoung is doing great


What’s this obsession with luxurious brands…

Last edited 10 months ago by Ist

Some of these brands arent even luxurious brands, especially you Miu Miu, You’re not on the same level as Lv, Dior etc


– fan girl who eats cup noodles for dinner and shops at shein


– fan girl who can’t barely google

But I wasn’t done…

even global ambassadors only make waves in the east because no one knows them in the west except bts


But… bts contract with lv ended after 1 year. They really didnt make an impact with the ambassadorship.

CeCyane '💜Ready for 🏖️ 🏟💜'

BTS is not the kind of people who parade about being high fashion brand ambassadors. They are passionate about their musics and I am glad that they prioritize it over attending fashion events here and there.
They are busy making contents for their fandoms and their schedule are jampacked so that ARMY wouldn’t feel lost at all when they enlist.


BTS barely has any impact in the fashion industry lol.

CeCyane '💜Ready for 🏖️ 🏟💜'

that’s because they don’t want to.
even without ambasadorship, V is the highest valued IG influencer in the world.
his value is above ronaldo, selena, kylie, and messi


Why they so obsessed with this


koreans dying for western validation… cringe


Dollar Tree – [random kpop idol] (global)



genuine question: how are these people “global influencers” when they’re endorsing already globally successful brands like Gucci, Chanel, Prada, etc.? 😐

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