In a groundbreaking shift for YG Entertainment, the renowned South Korean entertainment company now boasts three active girl groups: 2NE1, BLACKPINK, and BABYMONSTER. This marks a historic first in YG’s 28-year history, as the company has traditionally focused on a limited number of active groups at any given time. Known for their meticulous artist development and strategic management, YG Entertainment’s decision to support multiple girl groups simultaneously signals a new era of growth and ambition.
On July 22, at 0am KST, YG Entertainment released a special video featuring the company’s founder, Yang Hyun-suk, who made a series of exciting announcements regarding the label’s upcoming plans. One of the most significant revelations was the re-signing of the legendary girl group 2NE1.
THE RETURN OF 2NE1:
2NE1, known as the pioneers of the “girl crush” concept in K-pop, made an indelible mark on the industry with their bold style, powerful performances, and innovative music. Throughout their career, they broke numerous records, including becoming one of the K-pop girl groups to achieve widespread international recognition. However, the group parted ways with YG Entertainment in November 2016 after their contracts expired. Following their departure, they released their farewell song “Goodbye” in January 2017, which left fans both nostalgic and hopeful for a future reunion.
In the video announcement, Yang Hyun-suk expressed his excitement about 2NE1’s return to YG Entertainment. The re-signing of 2NE1 with their original management is not only a momentous occasion for long-time fans but also a strategic move that underscores YG’s commitment to honoring its legacy while looking forward to new opportunities. The group’s re-signing is expected to reignite their presence in the K-pop scene, bringing back their iconic music and unique style that once revolutionized the industry.
BLACKPINK’s Highly Anticipated Comeback
In the same video, Yang Hyun-suk also revealed news that sent waves of excitement throughout the K-pop community: BLACKPINK’s highly anticipated comeback. Recognized as the biggest girl group in the world, BLACKPINK has continually shattered records, set trends, and influenced a new generation of K-pop artists, both as a group and through their individual achievements.
BLACKPINK’s contract with YG Entertainment has expired in August 2023, leading to widespread speculation and concern among fans. The renewal announcement was repeatedly delayed as negotiations took place. Finally, on December 5, 2023, YG Entertainment confirmed that BLACKPINK had renewed their contract for group activities. However, the members decided not to continue their solo endeavors with the company, opting instead to establish their own labels and sign with other labels for their individual projects.
The group’s reunion was highly anticipated from the start of 2024, as fans eagerly awaited new music and performances from BLACKPINK. The special announcement video confirmed that BLACKPINK would make their comeback in 2025, marking two years since the release of their last album, “BORN PINK,” in September 2022. This news has reignited the fervor of BLINKs worldwide, who are eagerly counting down the days until their idols return to the stage.
BLACKPINK’s upcoming comeback is expected to be a major event in the K-pop industry, as their unparalleled influence and popularity continue to grow. The group’s ability to dominate charts, sell out arenas, and lead global fashion trends ensures that their return will be nothing short of spectacular. Fans and industry insiders alike are excited to see what new music and innovative concepts BLACKPINK will bring to the table in their highly awaited 2025 comeback.
BABYMONSTER’S FUTURE ENDEAVORS :
In addition to the major announcements about 2NE1 and BLACKPINK, YG Entertainment also revealed exciting news for their youngest girl group, Babymonster. Despite being only three months old, Babymonster is already making waves and set to offer something special to their growing fanbase. According to the recent video announcement, Babymonster is preparing for a world tour in 2025, promising to take their music and performances to fans around the globe.
Babymonster officially debuted in April 2024 with their self-titled extended play (EP), “BabyMons7er,” and their title track, “Sheesh.” The group was first introduced to the public through the survival series “Last Evaluation,” where they garnered attention for their unique lineup and performances. Notably, Babymonster is the first girl group in YG Entertainment’s history to feature more than four members, adding a fresh dynamic to the company’s roster.
While “Sheesh” initially received a lukewarm reception, the track’s popularity surged following its dynamic live performances, showcasing the group’s charisma and stage presence. The group’s fan meetings quickly sold out within just forty days of their debut, reflecting the rapidly growing interest and support from fans.
Additionally, it was initially announced that Babymonster would release a new album by October or September at the end of this year. This anticipated release is expected to build on the momentum of their debut and further solidify their place in the K-pop industry.
As YG Entertainment makes history with three active girl groups—2NE1, BLACKPINK, and Babymonster—each is set to embark on a world tour in 2025. This unprecedented move not only highlights the company’s commitment to expanding its lost global reach but also promises an exciting year for K-pop fans worldwide. With 2NE1 making a triumphant return, BLACKPINK’s highly anticipated comeback, and Babymonster’s debut world tour, YG Entertainment is gearing up for a remarkable showcase of talent and innovation in the coming years. Fans can look forward to a spectacular 2025 filled with dynamic performances and unforgettable experiences from these iconic girl groups.